Business Cards

If you need some in a hurry, here are some examples of common layouts that can work and may look good to you (assuming you pick a standard card size like 2" by 3.5"):

Simple, centered, but not necessarily boring. Between your logo, your font choices, and the colors you choose, this can be way more appealing than it appears here. If you have a logo, you want your logo to stand out, especially if you think it’s memorable. The second most important element here is your name — you want people to remember who you are. Your “occupation” — whether it be Owner, Designer, Artist, or Crafter — doesn’t have to be present on your business card. This might save your card from extra clutter if you decide not to include it. It is usually a given that when someone receives a business card from you and it has an Etsy shop listed on it, you are most likely going to be an owner. Having an occupation listed might help if you are a co-owner or business partner or just work with someone else in an Etsy shop.

Maybe you like your card to have a little bit more breathing room? Try this layout, especially helpful if your logo is taller rather than wider. You can also put your logo on its side — that might give it an edgy or more modern look. This has a more gridded and clean look than the first “simple + centered” example. If you like writing on cards, the extra white space at the top will give you that room for notes and messages; great for if you send out your business card in your orders, you can write a simple “Thank you!” note at the top with your shipment!

If you’re really just starting out and aren’t in the groove of owning your own business yet and all you really have is your Etsy shop, it’s still good to have a card! If you’re going to network, you’re going to network, logo or not. Emphasize your Etsy store so that people will remember it — making it the first and easiest thing to read on the card makes it easier for people to check out your shop. If the card is just sitting on their desk at home, if it’s easy to spot and read while idling around at their desk, they might just check it out right then and there! With a layout like this, you have even more freedom to play around with fonts and colors since this is so minimal.

Don’t think you need to be stuck to designing on a landscape space — it’s completely ok to have a tall business card! This also might give you more breathing room like the “white space” example above for notes, messages, or just because. This might cause you to have your name and information a bit smaller, so if you have a long name, email, or shop website, you might reconsider having the vertical layout. However, you have to admit, this just looks slicker sometimes.

The same applies with the other layout examples — don’t be afraid to see what your information might look like on a taller card. Move things around, find a thinner or narrower font, use colors to establish hierarchy within text.

While you aren’t limited to sticking to these layouts for starter business cards, these were just a handful to get your ideas flowing. Layouts depend and change depending on the text you want to include and the images you have. If you don’t have a logo, consider a photo or image of your work. If you have a funky or odd-shaped logo, you just might have to play around with your card design more. Your business card doesn’t have to look like the next person’s business card just because you based your layout on a similar design or template — there are thousands of fonts and millions of colors to begin with and differ yourself. Top that off with a logo or special photo!

Craft Ideas - business cards

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